Smart Management: How KONEKT Technology Transforms the POS
Discover how KONEKT's smart digital signage and ESL solutions optimize operations for retail chains, clinics, and restaurants in Israel.
In the modern retail and service world, the word "Smart" is no longer just a marketing buzzword but a critical operational necessity. The ability of a business to manage hundreds or thousands of endpoints—whether they are menu screens, shelf labels, or clinic wayfinding signs—from a single control center is what differentiates a stagnant business from a growing one. KONEKT leads this revolution in Israel, with solutions combining advanced hardware and a central CMS for full real-time control.
The Infrastructure that Makes the Difference: Multi-Branch Smart Management
Managing a chain with dozens of branches requires maximum precision. SMART KONEKT systems allow marketing and operations managers to update content nationwide at the click of a button. Unlike outdated methods, the system enables remote monitoring, providing real-time status on which screens are active and ensuring price tags are aligned with the corporate ERP.
Electronic Shelf Labels (ESL) – Accuracy on Every Shelf
Moving to Electronic Shelf Labels is one of the most significant steps a chain can take toward smart management. These labels, based on e-paper technology, display clear information that is easy on the eyes and only consumes energy during updates, allowing the battery to last for years.
- Full synchronization with retail ERP and pricing systems.
- Prevention of price discrepancies between the shelf and the checkout.
- Flexible and fast promotion updates without printing stickers.
- Dedicated on-site Gateways for reliable and secure communication.
Case Studies: Tiv Taam and Mahsanei HaShuk
Tiv Taam has already implemented ESL in specific categories across approximately 50 branches, utilizing an ON-PREM system monitored remotely by the SMART KONEKT technical team. Meanwhile, Mahsanei HaShuk is in the midst of a major rollout, with ESL active in 14 branches and another 60 branches in the pipeline. These projects prove that smart technology is the new standard in food retail.
Digital Signage as a Sales and Experience Tool
KONEKT screens are not just display boards; they are active tools for increasing sales and improving customer experience. At chains like Good Pharm, smart use of shelf-talkers and gondola-end screens attracts the consumer's eye at the moment of decision, alongside outdoor screens that invite the public into the store.
| Solution Type | Primary Application | Key Smart Advantage |
|---|---|---|
| Menu Boards | Restaurants & QSR (e.g., Pizza Hut) | Real-time price and inventory updates |
| Shelf Talkers | Retail & Pharmacy (e.g., Good Pharm) | Highlighting promos at the POS |
| Door & Lobby Screens | Clinics (e.g., Meuhedet) | Queue management and precise wayfinding |
| Meeting Room Signs | Offices & Shared Spaces | Preventing double-booking with smart scheduling |
Technical Aspects: Cloud vs. On-Prem
KONEKT offers full flexibility in installation types. Large chains seeking absolute data control can choose ON-PREM installation within corporate servers, as seen with Tiv Taam. For other organizations, cloud solutions allow for a quick start and easy management without local server infrastructure. In both cases, the system includes remote monitoring by SMART KONEKT to ensure business continuity.
Frequently asked
Related solutions
Digital signage
Smart screens and central content management across every branch.
Electronic shelf labels
Automatic, real-time price updates on every shelf.
In-store advertising screens
Gondola heads, shelf toppers and window displays that update themselves.
Choosing a signage system
A capability table and the questions worth asking any vendor.
All solutions
Retail, clinics and shared spaces — one platform.