Digital menu boards for restaurants and QSR — an implementation guide

Digital menu boards are the highest-return signage use case in food service: they sit exactly at the point of decision, seconds before the order.

What they solve

• Change prices across all branches at once — no reprints, no stickers.
• Automatically hide an item that ran out, instead of disappointing the customer at the till.
• Switch between breakfast, lunch and dinner menus by time of day.
• Push promotions and upsells per branch, day and hour.

The right architecture

1. One menu source — your POS or ERP owns prices and availability.
2. KONEKT syncs with that source and resolves which screens are affected.
3. Content renders inside a locked brand template — fonts, colours, layout.
4. Each branch gets its own view: regional pricing, local items, language.
5. Remote monitoring flags a dark or frozen screen before peak hours.

Design tips that convert

• Seven items per screen maximum — more paralyses the customer.
• Images only on items you want to push; an image on everything cancels the effect.
• Subtle animation only — heavy motion pulls attention away from reading.
• Text size by viewing distance: roughly 2.5 cm of height per 3 metres.